emirates7 - The National Health Insurance Company - Daman, a subsidiary of PureHealth Group, has been recognized as the UAE’s best-perceived health insurance brand in the UAE Healthcare 2024 report by Brand Finance.

This accolade underscores Daman’s prominent role in the UAE’s dynamic healthcare sector, serving over three million members as of 2024.

Earlier this year, Brand Finance also ranked Daman as the fourth strongest brand in the UAE and the 10th strongest across all sectors in the Middle East.

Khaled Ateeq Aldhaheri, CEO of Daman, expressed his gratitude for the recognition, stating, “We are honoured to be acknowledged as the best-perceived health insurance brand in the country. This reflects the trust and recommendation of the UAE community.” He emphasized that this achievement aligns with Daman’s commitment to empowering its members with access to high-quality healthcare and supports the leadership’s vision for a sustainable and thriving healthcare system.

Aldhaheri also credited the dedication and expertise of Daman’s team for driving the company’s award-winning service, enabling it to innovate and lead the health insurance sector while prioritizing the wellbeing of its customers and the broader national community.